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Mobile Marketer: MobileStorm’s Launch of mPulse Mobile Targets Patient Engagement, Medical Costs

MobileStorm’s launch of mPulse Mobile at the start of mHealth Summit 2014 begins a quest to leverage mobile messaging to help medical providers engage consumers while reining in rising healthcare costs.
More than 20 healthcare clients have signed up to use the mPulse platform and consulting services, including the nation’s largest hospital system and largest dental insurance company and half the largest health plans. The company’s launch marks a recognition that mobile can help health plans, hospitals, pharmacies, wellness companies and exchanges better engage their consumers and tackle some of the most expensive and complex challenges impacting the nation’s health.
Read the full article on MobileMarketer.com.

mPulse and Patient Engagement Systems Partner to Use Mobile Technology and Physician-Patient Engagement to Improve Outcomes and Reduce Costs

mPulse and Patient Engagement Systems poised to dramatically change the way care teams and payers engage with their patients and members.

mPulse, an industry leading Mobile Experience Management company formed to focus on the specific digital communications needs of the health and wellness marketplace, has announced a strategic partnership with Patient Engagement Systems (PES), a healthcare technology company which focuses on improving the identification and management of patients with chronic diseases.

Patient Engagement and Clinical Decisions Support technologies are proven to improve outcomes and reduce the costs for patients with chronic conditions. PES offers an automated technology for use by patients, providers and payers that is personalized, timely and generates actionable information designed to improve outcomes and reduced costs in patient admissions and ER visits in patients with chronic conditions such as diabetes, chronic kidney disease and others.

mPulse enhances the communications created by these tools and desired by today’s mobile generation, bringing mobile messaging expertise and a proven track record of influencing consumer behavior. mPulse’s cloud-based HIPAA compliant platform, enables healthcare organizations to reach their consumers in the way they want to be reached, securely, and on-the-go.

The combination of mPulse’s state of the art messaging engine, (which incorporates context, behavior and engagement data to create more relevant communications), with Patient Engagement Systems proven technology for identifying and managing patients with chronic conditions, will dramatically change the way care teams and payers engage with their patients and members.

“mPulse is all about partnering with amazing companies that are tackling some of the biggest problems that plague our health and our healthcare system today,” said Ram Prayaga, VP of Technology at mPulse. “When you can integrate a solution that has data on supporting a patient’s health, and a mobile communication platform like ours, you really have something powerful. So instead of costly call centers, or direct mail campaigns, this partnership allows us to reach the patient securely and in right away. This shift to real-time healthcare, will lead to fewer ER visits, and hospital admissions.”

“There has never been a more opportune time to improve communications with providers and patients,” says Stanley M. Goldstein, Patient Engagement Systems President and CEO. “mPulse Mobile’s partnership with Patient Engagement Systems will undoubtedly expedite the advancement of communications capabilities across the healthcare spectrum, bringing these resources even closer to their full potential.”

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About mPulse Mobile

mPulse mobilizes the consumer experience by making healthcare communications relevant to the modern lifestyle. We utilize complex mobile technology to provide simplified, streamlined solutions that enable health partners to effectively connect with consumers in the most relevant and appropriate means. By improving communication, we aim to improve the health and wellbeing of consumers everywhere. For more information, visit mPulseMobile.com.

About Patient Engagement Systems

Patient Engagement Systems® (PES) is a nationally recognized healthcare services company dedicated to supporting its customers’ goal of helping people with chronic diseases, specifically diabetes and chronic kidney disease, improve their health, and reduce costs. PES provides medical groups, IPAs, health plans, health systems and government agencies with a suite of automated patient engagement tools, timely clinical decision support and the analytics needed to better identify, manage and monitor these high cost patients. PES’s signature platforms include the Diabetes Patient Engagement SystemSM, a chronic care management and patient engagement technology developed and tested in a five-year National Institutes of Health funded study that verified care process improvements and cost reductions, the Chronic Kidney Disease Patient Engagement SystemSM and the ESRD Prevention ProgramSM. PES is an IBM Global Entrepreneurial Partner, and is a 2011 URAC Bronze Awardee for Best Practice in Health Care Consumer Empowerment and Protection.

Welcome to mPulse Mobile

Welcome to the healthcare revolution!

We are excited to officially launch mPulse Mobile this year and introduce the world to our new approach to healthcare communications.

I think the best way to describe mPulse is to call it a “triple threat” business. We are a technology company with extensive knowledge of building agile SaaS platforms, a mobile company with a unique ability in design engaging and relevant mobile user experiences, and a healthcare company with deep industry expertise. At mPulse, we combine these strengths to change the way healthcare organizations and consumers think about healthcare communications.

I believe so strongly in the opportunity for mPulse to improve outcomes for health partners, that I chose to leave one of the most successful health and wellness companies in the US to join and launch this company. My passion is only reinforced by the amazing team that we have pulled together to make this business a reality. We have attracted PhDs, Yale grads, experienced marketers, consumer experience leaders, and health plan professionals, enabling us the amazing technical prowess to create the most intelligent mobile messaging solutions.

At the end of the day, it’s all about increasing relevancy, and relevancy will drive increased engagement and improved outcomes. We have already begun proving our abilities by partnering with Fortune 100 health plans and leading providers across the country, and working with them to build omni-channel intelligent messaging solutions for their specific needs.

We don’t sell a platform. We provide enabling capabilities and true partnership to solve the challenges in the healthcare system today.  That is what drives us and inspires our team.

Thank you for joining us on this journey.

Your partner in health,
Chris Nicholson
CEO, mPulse Mobile