mPulse Mobile Director of Solution Marketing, Brendan McClure, Speaking at Global Digital Health Forum
The Global Digital Health Network is partnering with the Personal Connected Health Alliance to 4th Annual Global Digital Health Forum on December 4-6, 2017 in Washington, DC. The three-day event brings together government stakeholders, digital health developers, researchers, donors, implementers and field experts from across the globe to address the theme The Evolving Digital Health Landscape: Progress, Achievements and Remaining Frontiers.
“In this panel, you will learn how digital health tools can be used to promote retention and adherence among clients, critical for achieving optimum outcomes. World Vision Uganda designed a mobile platform for HIV positive patients to receive monthly SMS reminders for health facility appointments, track treatment adherence through routine voice calls, and access health education through a 24/7 call-center and a social chat line. This demonstrates a positive experience of integrating digital health tools into routine HIV care within a resource limited setting to promote positive health seeking behaviors. mPulse Mobile developed an interactive text messaging solution for a non-adherent segment of a large Medicare population in the United States taking chronic condition medications. Insights from the program include how engaging patients with two-way texts impacted medication adherence and pharmacy operations, and the value of text messaging as a prescription refill channel. FHI 360, on behalf of YouthPower Action, is currently adapting the evidence based “Positive Connections: Leading Information and Support Groups for Adolescents Living with HIV (ALHIV)” for delivery via social media. This platform may help overcome challenges that ALHIV face to accessing accurate information about their diagnosis, care, and treatment; as well as with long-term counseling and support.”
This panel is part of the Digital Health for Social and Behavior Change track.
Get the Latest News & Resources Delivered to Your Inbox
Start Conversations. Build Relationships. Drive Outcomes.
It all starts with conversation. Our omnichannel solutions empower you to have conversations with your consumers through their preferred channel and with relevant content. Our behavioral data science team and Conversational AI platform give you the smarts and automation to intelligently tailor your conversations to build stronger, tighter relationships with all your members. Relationships are the key to activation and behavior change that drives positive outcomes.
It’s all about relationships.