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Mobile Marketer: MobileStorm’s Launch of mPulse Mobile Targets Patient Engagement, Medical Costs

MobileStorm’s launch of mPulse Mobile at the start of mHealth Summit 2014 begins a quest to leverage mobile messaging to help medical providers engage consumers while reining in rising healthcare costs.
More than 20 healthcare clients have signed up to use the mPulse platform and consulting services, including the nation’s largest hospital system and largest dental insurance company and half the largest health plans. The company’s launch marks a recognition that mobile can help health plans, hospitals, pharmacies, wellness companies and exchanges better engage their consumers and tackle some of the most expensive and complex challenges impacting the nation’s health.

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